Archive for November, 2009

Since this section includes the financials, it is as important as the executive summary. In fact, the reader could well move from the executive summary directly to the operation plan in order to absorb the financial data and then decide if more information about the product and management is worth studying. Although the numbers tend to speak for themselves, text description will aid or support the concepts and the clarity points requiring particular notice capital expenditure will be needed for a machine in six months, exhibition costs arise twice annually, a large contract is expected Read the rest of this entry »

When you consider that a large corporation Annual Report to Shareholders may cost several dollars each, it is obvious that the reader is held in great esteem. The same principle should apply to your plan for it is intended to achieve interest, favorable response and support from a reader –it’s worth the cost and effort to make it First Class. After all first appearances make for impressions.

So far a great deal of consideration has been given to the background of business operations and an effort to assess the depth of your resolve to established and run an enterprise. The format and fundamentals are Read the rest of this entry »

This is definitely not a section for the scraps. The appendix will hold the support data and much of the explanatory information associated with your plan. Not only the personal history (CV) detail about you and your principals will be included in the Appendix, but much of the market research background and product descriptive material should be located here. If your enterprise has been operational for a period, past financial data (Balance Sheet / P & L statement / Forecast) will be lodged in this section as well any marketing brochures or promotional documentation describing your Read the rest of this entry »